The One Up Shad is the best paddle tail softie of its type available. It is super soft, which means even with the slowest retrieves the tail works.
This lure has its own scent, which is very similar to the aniseed scent of an Xlayer, which of course is the best fish attractant around.
Ideal hook/Jigheads for the 4" One Up Shad are:
Decoy Violence VJ-36 in 2/0
Xorus Texas Power in 3/0
Berkley Fusion SWB in 3/0
Owner Twist-Lok in 3/0